NEW ERA - ALWAYS ON SIDE

At New Era, we know what makes the perfect headwear. We have been doing so since 1920, when Ehrhardt Koch recreated the headwear fashion space and founded New Era Cap Company in Buffalo, New York. Throughout the years, New Era has dominated the baseball cap industry, supplying headwear to baseball teams since 1934 and going on to become the official on field headwear provider for the MLB. It was in this era that the iconic 59 FIFTY fitted baseball cap was created. New Era now has licenses for a range of sports, teams, and leagues.

Privacy Policy

This website www.Neweracaps.com and all the webpages, hyperlinks, tools and mobile application provided thereunder (the “Website”) is owned by Metro Brands Ltd (“our”, “us”, “we”, “Metro Brands Ltd ”, “Seller”). At Neweracap, we value your trust and respect your privacy. Unless otherwise defined in this Privacy Policy, terms used in this Privacy Policy have the same meanings as in our Terms of
Use. This Privacy Policy provides you with details about the manner in which your data is collected, stored and used by us. You are advised to read this Privacy Policy carefully.

By visiting our website, you expressly give us consent to use and disclose your personal information in accordance with this privacy policy. If you do not agree to the terms of the policy, please do not use or access our website.
By using the websites, platforms, and /or having used or using the products or services offered by Metro Brands Ltd directly or indirectly, in the past, present or future, you expressly consent to our use and disclosed of your Personal Information/ Personal Data (means any data relating to a natural person or an individual who may be identified directly or indirectly by or in relation to such data) and sensitive personal information (such personal information relating to password, financial information such as bank account or credit card or debit card,
or other payment instrument details, physical, physiological and mental health condition, sexual orientation, medical records and history, biometric information, any detail relating to the above clauses as provided to body corporate for providing service and any of the information received under above clauses by body corporate for processing, stored or processed under lawful contract or otherwise. Provided that any information that is freely available or accessible in public domain or furnished under the Right to Information Act, 2005 or any other law for the time being in force shall not be regarded as sensitive personal data or information for the purposes of these rules.) submitted to us in accordance with this privacy policy. You further acknowledge and accept that your consent herein shall also be applicable to your personal information and sensitive personal information submitted to us,
directly or indirectly, in the past.

This Privacy Policy is published by us, in compliance of:
Section 43A of the Information Technology Act, 2000; and
Regulation 4 of the Information Technology (Reasonable Security Practices and
Procedures and Sensitive Personal Information) Rules, 2011
Digital Personal Data Protection Act, 2023

1. Neweracap.in (“Newera/ We”) is committed to respecting the privacy of every
person who shares personal information with us (including their name, address,
phone number, email address, date of birth, card details (credit/ debit), bank account information and information related to transactions (including but not limited to history, preferences, method, mode and manner of payment etc.), company, designation and any other descriptive information that you may provide about yourself and/or of other person that may be used to identify such
individual ("Personal Information")through www.Neweracaps.com (“Website”)
provided if such Personal Information is shared with Metro directly. The privacy of the Personal Information shared by you is important to us and we strive to take
reasonable care in the protection of the Personal Information we receive from you.

2. The purpose of this Privacy Policy ("Policy"), as amended from time to time, is to give you an understanding (including governs) on how we intend to collect personal information. Information collected through our website: We collect personal information when you use our website and services such as while browsing and during payment. The data we collect includes name, contact number, email address, and shipping address. Information collected while creating an Account: You may create an account to use our services. We receive and store any information (name and mobile number) you provide while creating an account. You can choose not to provide certain information, but then you might not be able to take advantage of our services. Information that we collect using technology: We automatically collect and store certain types of information about your use of our website, including information about your interaction with our content and services. We use cookies and other unique identifiers. We also obtain information about your web browser, device information, and internet service provider information.
Information from other sources: We might receive information about you from other
sources, such as updated delivery and address information from our carriers, which we use to correct our records and deliver your next purchase more easily.
Information collected from our employees: Employee name, resume, IDs, DOB, gender, blood group, national identity cards such as PAN, Aadhar, passport, Parents details, Spouse and children details, education details, contact details, canceled cheque, previous employment pay slips, and biometric details.
Information collected from our stores: We receive information about you when you make a purchase at our stores offline. This includes name and phone number. Additionally, we may collect your date of birth, anniversary date, feedback, and email address, if provided by you voluntarily. Other than the minimum data required for billing, we additionally receive your foot scans and related data if you have voluntarily opted to scan your foot at the store. This data is being processed by third parties. Information collected during vendor onboarding: the Buying and Sourcing Team at the time of onboarding a vendor collects the name of the vendor, PAN, GST, canceled cheque, and other KYC details collected along with the vendor registration form.

3. This Policy is incorporated into and is subject to the Terms of Use (including any
other policies), This Policy is applicable to all persons including the users (any
person requesting on behalf of other person) who visit, access (for whatsoever
reason), register, order(s), avail service(s) etc. from the Website (directly or indirectly)
as defined in the Terms of Use.

4. By providing us your Personal Information, you hereby
 consent to the collection, storage, use, disclosure, processing and transfer of such
information (whether in India or outside);
 represent that you have right or taken necessary consents from such persons on
behalf of whom you have shared the information with us for the purposes as
disclosed in this Policy; and providing the information out of your free will and without any influence and coercion.

5. You have the option not to provide us with Personal Information sought to be
collected if you do not agree with this Policy. We collect Personal Information from
Users / any person only if they voluntarily submit such Personal Information to us.
Users can always refuse to supply / submit Personal Information, except that it may
prevent them from engaging in certain activities as provided / related to Website.

6. By accessing and/or creating an account on the Website and/or making use of the feature of the Website and/or order product(s) and/or avail service(s)
therein, you agree and acknowledge that (i) You are a user (“User”); (ii) You have the
authority to enter into these Terms of Use; (iii) You have read all the Terms of Use
including Terms of Use; and (iv) You agree to be bound by all the Terms of Use
including this Policy.

7. While collecting Personal Information, Metro or any service provider authorized
(engaged to provide the services / facilities) on its behalf to collect information takes
such steps as are, in the circumstances, reasonable to ensure that the person
providing the Personal Information has the knowledge of:
 the fact that the information is being collected;
 the purpose for which the information is being collected; and
 the intended recipients of the information.

8. Metro (including person authorised by Metro) may collects, uses, disclose,
processes, transfers and uses Personal Information of User for the following
purposes: We may use information to assist you for the order(s) related to product, request for service(s) and offer / other benefits, returned of product(s), refund of any amount so collected during the said process of ordering / services request, where you have concluded the payment transaction toward purchasing any product(s) and/or availing any service(s) as provided in the Website.
 Your information helps us to more effectively respond to your customer service
requests and support needs and electronic tracking the delivery of product(s) /
services(s).
 We may use information in the aggregate to understand how our Users as a group
use the services and resources provided on our Website.
 We continually strive to improve the Website offerings/ online experience based on
the information and feedback we receive from you.
 We may use the information Users provide about themselves when placing an
order(s) only to provide service to perform our obligation under that order(s).
 We do not share this information with outside parties except to the extent necessary
to provide the service and required under applicable Indian law.
 The details (including contact and Personal Information) provided by Users at the
time accessing and placing order, order(s) processing, will be used to send them
information and updates pertaining to their order(s) / service(s).
It may also be used to respond to their inquiries, and/or other requests or questions
raised by User. If a User decides to opt-in to our mailing list, they will receive emails
that may include company news, updates, offers related to product(s) or service(s) or offer(s) information, based on your previous order(s) of your interests etc. If at any time the User would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email or User may contact us via our Website and/or can also write to us with specific request for unsubscribing request at customercare@metrobrands.com
To transfer information about you if we are acquired by or merged with another
company or in case of change of control.
To enable the functioning of the Website and provision of service(s) or product(s), as
defined in the Terms of Use, through the Website either by us or service providers
authorised by us and such service providers are also bound by the privacy
restrictions contained in the Policy.
To administer or otherwise carry out our obligations, including our obligations under
the Terms of Use of the Website.
To respond to subpoenas, orders of courts, law enforcement authorities, government,
dispute resolution bodies, regulators, or any party/ person appointed by said
authorities, or legal process, or to establish or exercise our legal rights or defend
against legal claims; and 
To investigate, prevent, or take action regarding illegal activities, suspected fraud,
violations of / on the Website as otherwise required by law.
In the course of its business Metro may hold on-line contests and surveys as
permitted by Indian law and it reserves its right to use and disseminate the
information so collected to enhance its services to the Users. This shall also include
sharing the information with its subsidiaries and business associates as a general
business practice.

9. We may also remove all the personally identifiable information and use the rest of
the anonymized data / information enlisted above for historical or statistical purposes.We reserve the right to record the conversations between you and customer care officer / providers engaged by Metro (engaged directly or indirectly) to safeguard the privacy of Users and service provider(s). This Policy is to monitor and prohibit abuse, safeguard the rights of Users and service providers / Metro to resolve the disputes.

10. You hereby consent that the collection, disclosure, storage, use, processing and
transfer of any Personal Information or any other information as disclosed under this Policy shall not cause any loss or wrongful gain to you if the same is used for the purposes stated in this Policy. The Website may contain links to other websites
maintained by third parties located in different location / countries. Metro does not
have any control over such third-party websites and this Policy does not cover how
that organization processes Personal Information provided by you while using their
service(s) namely Payment gateways etc. You are advised to read and review the
privacy policy and other terms of use of each website owner that you visit or access.

11. We may engage third-party service providers to work with us to administer and
provide the Services. These third-party services providers have access to your PII
only for the purpose of performing services on our behalf. We may share aggregatedinformation and non-identifying information with third parties for industry research and analysis, demographic profiling, and other similar purposes. We will share your personal information with third-party sites or platforms if you have expressly requested that we do so.

12. We sell products for children and disabled persons for purchase by adults or
guardians. If you are under the age of 18 years or disabled, you may use our
services only with your parents or guardian’s consent. If we learn that we have
collected the personal information of a child under 18 or a disabled person we will
take steps to delete such information from our files as soon as it comes to our notice.
If you are a user under the age of 18 (“Child User”) or disabled, please ensure that
you have adequate consent from your parent or guardian to access services in
accordance with the present Privacy Policy. If you are the parent or guardian of a
Child User or a disabled person, please advise them of the risks of posting personal
information on our services or other online services, and that any information posted may be used by third parties in accordance with this Privacy Policy.

13. We also reserve the right to remove, at our sole discretion, any content or material posted by a user which may be of defamatory or sexual nature or offensive to other users in any manner and take appropriate legal action against such user in
accordance with our Terms of use.

14. Website is to be used by Indian adults residing in India only and if any use of Website by any other person as mentioned hereinabove, then Metro shall not be liable and responsible for performance of its obligation for order placed / services (including for any Personal Information shared at Website or any covered above. However reasonable care would be taken to protect Personal Information in-line with local and international best practices. In case of conflict of law (due to information shared by any person other than Indian adults residing in India) then you hereby expressly agree and consent to applicable law would be Indian law (as amended from time to time) only for all and whatsoever purpose.

15. The Policy may be subject to further changes, review, and update from time to time without any intimation/notice to you. We suggest that you regularly check this Policy available on the Website to apprise yourself of any changes and updates. Your continued engagement with us will imply your acceptance of such updates to this Policy.

16. The Website may use "cookies" to enhance User experience or making your visit more convenient. User's web browser places cookies on their hard drive for record- keeping purposes and sometimes to track information about the same. You have the option of blocking or not allowing cookies, which is provided for by our cookie banner asking you which type of cookie you wish to enable. If you do so, note that some parts of the Website may not function properly. For more details about how we use these technologies, please see our Cookie Policy at the end.

17. We may collect non-personal identification information about Users whenever they interact with Website. Non-personal identification information may include the
browser name, the type of computer and technical information about Users, means of connection to Website, such as the operating system and the internet service
providers utilized and other similar information.

18. Metro may transfer or maintain your personal information in servers located outside India. You authorize us to store, transfer, share, part with your Personal Information, across borders and from your country and jurisdiction to any other countries and jurisdictions across the world (including India), with our affiliates, agents, third party service providers / partners and other agencies for purposes specified under this Policy or as may be required by Indian law. These international transfers of your personal information are made pursuant to appropriate safeguards.

19. Metro shall not retain your Personal Information after the purposes for which it is sought (as detailed in this Policy) is served or as otherwise required under any other Indian law for the time being in force. The Personal Information shared by you shall be used only for the purpose for which it is collected and, in the manner agreed and shared by you. Personal Information, however, may remain on the servers unless otherwise deleted or purged permanently. We take reasonable steps to delete or permanently de-identify your personal information that is no longer needed.

20. Lawful purpose of processing:
 Consent: We process your data only if you have given your consent freely for the
same. You may withdraw your consent by contacting us with a request using the
details set out in the "Contact Information" section below.
 Legitimate Uses: We process your data on the grounds of legitimate uses, where you
voluntarily provide us your data for example to provide our services, for purposes of
employment, where you have voluntarily provided your data, for performance of any
function by the State, for fulfilling any legal obligations, and to comply with any
judgment or decree. Our privacy practices regarding personal information that we
collect and store about you through our portals will be as per the privacy policy of
those portals.

21. Your rights You, as data principals, have certain rights in respect of your personal information. The rights include:
 The Right of Access: You have the right to access personal data and supplementary
information. You can ask us for a copy of your personal information.
 The Right to Correction: You can ask us to change, update, or fix your data in certain
cases, particularly if it’s inaccurate.
 The Right to Erasure: You can ask us to erase or delete all or some of your personal
information (e.g., if it is no longer necessary to provide services to you) without
undue delay.
 The Right to file a complaint: You have the right to file a complaint with the Data
Protection Board if you are dissatisfied with the way we handle or process your
personal data.
 Nomination: the Digital Personal Data Protection Act, 2023 provides data principals
with a right to nominate a person on their behalf to exercise their rights and to ensure
safeguarding the personal data. The right can be exercised in the event of the data
principal’s death or incapacity. To exercise your right to nomination you may contact us at customercare@metrobrands.com

 Grievance Redressal: You have a right to grievance redressal under the Digital
Personal Data Protection Act, 2023. We wish to resolve your grievances amicably. If
you have any grievances regarding the processing of your personal data or your
rights regarding the personal information, you may raise your grievances at
dpo@metrobrands.com
Whenever you use our services, we aim to provide you with easy means to access, modify or erase your personal information.
We strive to give you ways to access, update/modify your data quickly, or delete it unless we have to keep that information for legal purposes. These rights can be exercised by contacting us using the details set out in the "Contact Information" section below.

22. Your Personal Information security is a priority for us. Our security practices and
procedures are designed to protect the data we collect, and we have implemented
security measures to prevent unauthorized access and disclosure. However, despite
our best efforts to secure your information and prevent unauthorized access, please
be aware that no electronic system is completely secure, and we cannot guarantee
the absolute security of your Personal Information submitted to us. In the event of a
breach of security, we will not be held liable for any indirect, incidental, or
consequential damages resulting from the disclosure or loss of Personal Information,
arising from events beyond our reasonable control.
23. If you do not agree to be bound by the Terms of use including this Policy, You are
advised not to proceed to access, browse, order the products and/or use the
service(s) / offer made available on the Website. The terms and conditions contained
in the Terms of Use including this Policy shall be accepted without modification. The continued access, browsing and use of the Website and/or ordering product(s) an requesting / availing service(s) would constitute acceptance of the terms and
conditions of the terms of this Policy and Terms of Use.

24. We encourage that you to update your Personal Information as and when there are any changes. You are further responsible to ensure that the Personal Information provided by you is true and accurate. We shall not be responsible for the authenticity of the Personal Information supplied by you (for yourself or for on behalf of other person) and you shall indemnify and hold us harmless for relying on the Personal
Information provided by you in case of your breach of this Policy and in case of
any loss and/or damage suffered by us arising out of our use or reliance on the
Personal Information provided by you.

25. The personal information we receive is being shared with third parties. In the event you wish to know the names and addresses of the third parties to whom your
Personal Information has been disclosed, you may request us for such information by communicating to us at email id provided at website www.Neweracaps.com We will make all reasonable efforts to revert to you within a reasonable period of time, with the information that you require.

26. Further, you have the option to not provide your consent, or withdraw any consent given earlier, provided that the decision to not provide consent / withdrawal of the consent is communicated to us at email id provided in Website, If you do not provide us Personal Information or withdraw the consent to provide us with any of your Personal Information at any point in time, we shall have the option not to provide the benefits for the purpose of which the said Personal Information was sought, including various functionalities of the Website.

27. In terms of the Information Technology Act, 2000 read with rules and regulation
including the Information Technology (Reasonable Security Practices and
Procedures and Sensitive Personal Data or Information) Rules, 2011, any grievance
or complaint or any discrepancies may be intimated to: Data Protection Officer
at dpo@metrobrands.com _ [iii] .

We will endeavor to respond within an appropriate timeframe.
Name of DPO/Privacy Officer : Mr. Rajgopal Nayak
Contact details of DPO/Privacy Officer : +918108116000
You may contact us at dpo@metrobrands.com